SEO and analytics tools you use
This is probably secret stuff that most people won't share, but if you don't mind sharing: What apps do you use for monitor and analyze your SEO, ranking positions, backlinks, social signals and traffic in general? No need to state the obvious - I know most or maybe generally all webmasters use Google Analytics. I am more interesting to learn about new, maybe bit specific stuff like Mixpanel, if you know what I mean.
I try to keep it simple. Too much of analytics tools makes me overloaded with data that I can't really use, and it takes so much time to actually analyze all the data to make good use it.
This is my list of tools I use, sorted by priority:
- Google Analytics
- Google Tag Manager (for any website having more than one tag, that one tag would be Analytics. If I need only Analytics, I don't use Tag Manager)
- Facebook Pixel (for remarketing)
- Other remarketing Pixels
- Custom Analytics tools for tracking conversions on third party websites
Have no experience with Mixpanel, but from what I heard, it seems to be really comprehensive tool for nearly anything one could think of.
@martinkhan do you use Mixpanel? Do you recommend it? If so, why? What's best about it?