Ranking with low quality content
Some of my competitors rank for a keyword despite having low quality content. Is it because they have a lot of backlinks? Or topic authority?
There are more than two hundred plus parameters and combinations of them impacting ranking in the SERPs. It is hard to guess a reason for ranking. It requires a complete analysis.
It is all about winning the trust of search engines that for a particular key phrase this web page is most suitable.
I may have an older site for example. There are many factors, but there are a few of the most important, among others:
- Fast and reliable hosting
- well-designed and optimized website
- high-quality content These are all but some of the most important factors.
Low quality substance is frequently delivered rapidly and in mass trying to work on the rankings of a site, yet seldom works. Low quality substance frequently meets at least one of the accompanying rules: It is "dainty," and that implies that it doesn't give significant data to clients.
