My Local SEO - Step by Step Checklist Guide 2019

My Local SEO - Step by Step Checklist Guide 2019

Step1 - Local Listing Set-Up
Set Up Local Profile ASAP -Google My Business -Bing Local
-Yahoo Local

Step2 - Your Listing Optimized
-Business Name
-Map
-Address
-Photos & Videos
-Contact Info
-Introduction
-Category
-Keywords
-Hours of Business
-Validate

Step3 - Getting Regular Client REVIEWS every month -Check Competition -Start with Best Customers -Start Asking for Reviews - Google, Yahoo, Bing, TrustPilot

Step4 - Adding Regular Name, Address & Phone (NAP)Citation
-Start with the Important NAP Sites -Which Country you based In? -Add New NAP Citations Every Month

Step5 - Listed in Industrial Directories Search for Industry Specific Directories
-Check where competitors Listed > Get Listed There

Step6 - Must-Have Separate Page in Every Product/Services Offer
-List Every Product / Services you offer
-Create a Unique page for every product or services

Step7 - Do you have Long Form Pages - min. 500 words?
-Check Hard Drive for Content. You can used, eg: Presentation, Proposals, FAQs, Email Outbox.

Step8 - Optimized every page of you website
-Identify Target Keyword for every page
-Create UNIQUE Metatags (Title, description) for EVERY Page
-Crete Keyword Rich URL's for EVERY Product or Services Page
-Add Keywords to Headings H1,H2,H3
-Add keywords to text +/- 2 to 3%
-Link to other pages from within the text
-Optimize Images

Step9 - Do You Have Many External Website Linking to Your Website? Go for Quick Wins eg:
-Give Testimonials to Local Suppliers -LinkBack from Social Media profiles eg: Twitter, Facebook, & Linkedin -Paid Authority Directories, eg. Business.com

Step10 - Have you Completed All Optimization Task? -Google Analytics -Google Search Console -XML Sitemap & Robots.txt

Step11 - Does Your Website Load Faster Than Your Competitors? -Run speed test -Switch to SSD Hosting

Step12 - Is Your Website Mobile-Friendly? -Check Mobile-Friendly Test -Set Up Mobile Site or Switch to Responsive Design

Step13 - Is Your Website Safe and Secure? -Switch to SSL -Set Up an Anti-Malware Site Seal

Step14 - Do You Have a Blog Set-Up -Set Up Wordpress Blog -Check Competitors Blogs for Ideas -Identify Leading Blogs in your Niche -Create a Schedule of 10-15 Blog Posts Based on Your FAQs

Step15 - Do You Know What to Blog About -Target Market? Individuals or Businesses?

*Businesses (Choose from the Following) - Newsletter, How To Guides, Buyers Guide, List Based Content e,g 21 Ways to ..., Best Practices Guides, Product Reviews, Best of List, Ways to Use List, Screen Capture Videos, Predictions/Old vs New Content, Infographics, Frequently Ask Questions(FAQ), Common Mistakes with Content, Case Studies, Checklist Content

*Individuals    (Choose from the Following) - Newsletter, How To Guides, Local Interest, List Based Content e,g 21 Ways To..., Seasonal /Holiday/Guides/What's On/Upcoming Events, Best of List, Ways To Use List, Product Videos, Predictions/Old vs News Content/ Latest Fashion Trends, Checklist Content

Step16 - Is Your Content Optimized for SEO & Sharing? -Attention Grabbing Headline -Identify Target Keywords -Include Keywords in Meta Tags -Keyword in Title and Headings -Keyword in URL -Optimize Images -Add related Keywords in Text -Link Internally to Other Posts -Link Externally to Authority Content -Add Social Sharing Buttons -Check Mobile Ready -Check Load Speed

Step17 - Do You Use Video Extensively Throughout Your Website *Set Up Youtube Channel > Are you Happy to appear on Video? If Yes, Choose from the following -Whiteboard Presentation -Product or Services Description -HeadShot/Interview Style -Talking FAQ/Hints & Tips
If No, Choose from the following -Before & After Examples -Talking Slides
-Cartoons
-Screen Capture

*Have You Optimised Your Videos for SEO? If Yes Next Topic  
    IF NO, Do the Following for All Videos

-Choose Keywords for All Videos -Add Keyword Rich Title & Metatags in youtube -Transcribe Video & Create a Blog Post with Video Embed -Optimize Blog Post (Title, MetaTags, Headings,etc) IF YES, Does Your Website Create Trust?
Yes, Relax and Have Coffee
Not Sure > Professional Accreditations, Supplier Logos, Guarantees - All of these clearly Displayed on All Pages,.
If this might help in your Local Business and you have a site to try SEO audit, then give me feedback or you may message me at audit@seocliniq.com so that I can try my checklist Local SEO Site Audit. Cheers!!!