Can I rank without backlinks?

by @ab1 (126), 3 weeks ago

I have read so many articles about ranking and how to rank sites and the most common advice is to build links. At the same time, I should not buy links and do comment spam. Let's say I can't build links. Can I rank my website on the first page for more competitive keywords?

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by @shane (200), 3 weeks ago

Focus on creating quality content. Links follow. You can rank without links in noncompetitive niches but as competition increases more validation is needed.

by @ms (387), 3 weeks ago

Yes you can. But it would take more work and in some point you will have to start building links to keep up with competition.

If you don't want to use links, social signals may help a lot. However, from my experience, links have better effect. If your content gets shared a lot, you can rank well, but with links, you'd rank even better.

It's not one or another. Should be links + social signals + everything else that could possibly help.

With links or without, make sure you have your on-site SEO done right first.

by @ab1 (126), 3 weeks ago

That makes a lot sense. Thank you. My question was hypothetical, not that I don't build links at all.

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