Mar 2, 2022

Update old articles or create new ones?

zara replied to thread Update old articles or create new ones?

You don't need blog pages that don't get traffic into your website. However...they might have lots of high quality links going into them, which helps the SEO performance of your website. It's always a good idea to update articles. It keeps them feeling fresh and up-to-date with the latest news, advice and stats. No-one wants to read out of date news.

Product category SEO

zara replied to thread Product category SEO

Having one page in a category is fine for SEO. We often do that for our websites at The Klyne Group (TKG). It's a good idea for allowing room for more products later on too.

Try not to make the text identical on the category page to the product page.

Hope that helps :D Feel free to connect if you need further advice

What this SEO technique is called? Will this get penalty?

zara replied to thread What this SEO technique is called? Will this get penalty?

Hi @Dong_(119) I work at the The Klyne Group (TKG), we get many low quality links from various websites such as forums where customers talk about our products and post links to what they bought.

These 3 low quality links won't make a difference to the site that they link to. The most important links come from a website that is relevant to the same industry or topic. Ideally from a high domain authority website that doesn't have loads of links on adverts that link out a lot. That way, it's not a link for the sake of a link, so you'd get some traffic too.

In SEM Rush, you can quickly run a backlink audit to evaluate link quality.

url is not indexed?

zara replied to thread url is not indexed?

Hi there!

I'm Zara from the digital marketing team at The Klyne Group, we have several websites for all our companies such as Doona, CuddleCo and Pets Love Scruffs. As we have many products, we run quick audits to identify any broken pages etc.

Download Screaming Frog if you haven't already. It's free. Run it for your site. Look at the status code. The status code should say 200. Let me know if it says another code.

If it does say 200, then pick a URL and put it the search bar at the top of Google search console. If it says 'URL is on Google' there isn't an issue. If it says 'unknown to Google' then you can click request indexing.

Feb 9, 2022

how to remove links without anchor text?

zara replied to thread how to remove links without anchor text?

How did you make them?

You'd remove them the same way you created them. So if they are on images, go into the image and delete the link.

If they are in the code, delete them from the code.

Zara

Canonical links on different language version

zara replied to thread Canonical links on different language version

Add me on Linkedin and I'll message you on there if you like, Zara Crowther

Canonical links on different language version

zara replied to thread Canonical links on different language version

Such a shame that it removed my coded examples.

Canonical links on different language version

zara replied to thread Canonical links on different language version

Hello :)

I work as a SEO specialist in the digital marketing team for The Klyne Group, which include many companies such as Doona, CuddleCo and Pets Love Scruffs.

I'd use hreflang tag Ideally, you would use the hreflang attribute to indicate to search engines that the page is a localised versions of your other article page. In your example, the Canadian article would be extremely similar to your English article, but I wouldn't canonicalise them. (Canonical tags pass all the lovely goodness to the canonicalised page, so the other pages wouldn't rank as well as your UK version. I imagine you want the Canadian version to rank in Canada?)

I'd add hreflang tags into the head tag of your pages - this is the easiest method If you want all of them to rank and you want search engines to understand that these are articles meant for specific geographical areas, I would put some html into the section of the pages, known as hreflang tag.

How to do it On each of the three pages, the html code needs to point to itself as well as the other 2 pages.(This informs the search engine that there is the version that they are crawling, plus 2 other versions).

So the code needs to include all 3, something like this:

Within the hreflang tag code above, you can see that: en-ca signals that it is the English version for Canada. en-gb indicates that it is the English version for the UK. de-de is for German

X Default is recommended, but not essential

There is also a fall back version that is often recommended but not essential. It's for anyone that falls outside of the geographical areas.(E.g. Imagine an English speaker in Spain).This is shown below as 'x-default'.

Hope this makes sense?

zara

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