Why the data from Moz, Semrush and Ahrefs are inconsistent?
Sometimes, I notice the data from Moz, Semrush and Ahrefs are inconsistent.
For example, Ahrefs shows there are a great decrease of the referring domains in Nov 2021, but Semrush does not show such a trend.
And Moz shows a trend of traffic decrease from Nov 2021 to Feb, 2022, but Semrush show an increase instead.
Why? And how to determine which data source is accurate and reliable?
Because all of them have their own bots that crawl websites. Always rely on Google Search console data