Why the data from Moz, Semrush and Ahrefs are inconsistent?
by @dnchcw (331), 2 years ago
Hi,
Sometimes, I notice the data from Moz, Semrush and Ahrefs are inconsistent.
For example, Ahrefs shows there are a great decrease of the referring domains in Nov 2021, but Semrush does not show such a trend.
And Moz shows a trend of traffic decrease from Nov 2021 to Feb, 2022, but Semrush show an increase instead.
Why? And how to determine which data source is accurate and reliable?
by @danielgraymmc (120), 2 years ago
Because all of them have their own bots that crawl websites. Always rely on Google Search console data