What SEO strategies work best for competitive local markets?
Hey everyone, I’m currently working on a content and SEO strategy targeting a highly competitive local niche — specifically people looking to buy a house in London. Given how saturated the market is with big players, what on-page or off-page SEO tactics have you found to work best in these kinds of hyper-local, high-competition environments? Any advice on backlink building or content positioning would be really appreciated! Thanks in advance!
SEO is all about large relevant data. Try to make it a user-generated data hub. For example, if you are an agent then ask people to list their properties for buy or sell. Or something like this.
Keywords selection can be crucial in this case of high competition. Besides on-page seo and off-page seo, try to win clicks or visitors somehow. You can use reddit, Google ads or Facebook ads, or some other platforms to win initial traffic.