Suddend drop to 0 on Google Discover. What could be the cause?
Hi,
Thanks for having me on the forum, I'm looking forward to many productive discussions.
This is a blog with thousands of posts, and multiple editors. I'm not sure what happened after August, but I am curious as to what you think.
It's focused around SMEs and business growth. The chart below is from Google Discover. For some reason, the impressions just drop to 0 in August and they don't go back up from there... There hasn't been any change to the website (apart from new blogs being added) during the period between when it had 1M per day, and 0 impressions.
Did you check Manual Actions section in you GSC? Any issues there?
Google discover traffic feed is based on trending topics, so post trending topics based articles or news based articles according to your own niche! Gaining traffic from discover is tricky actually. Best of luck though!
There is not much information on how to rank and keep on ranking on Discover, but the main focus is freshness. When your content is fresh it will have the chance of appering on Discover. Give or take 48 - 72 hours, and the content is not fresh anymore and therefore will lose the traffic.
Do you have a product or service you'd like to promote on Seoforum? It's easy. Contact us.