How do high-paying ad networks compare to Google AdSense?

Here [high-paying ad networks] often provide better monetization opportunities than Google AdSense, depending on website traffic, niche, and audience engagement. Here’s how they compare:

1. Higher Revenue Potential – Premium ad networks like Media.net, AdThrive, Ezoic, and Mediavine offer higher RPMs (Revenue per Mille) compared to AdSense, especially for high-quality traffic from the US, UK, and Canada.
2. Better Ad Optimization – Many high-paying networks use AI-driven ad placements to maximize revenue, ensuring better engagement and conversion rates than AdSense’s automated placements.
3. Strict Eligibility Requirements – Unlike AdSense, which accepts a wide range of websites, premium networks require high traffic (e.g., Mediavine requires 50,000 monthly sessions), quality content, and audience engagement.
4. Exclusive Advertisers – High-paying networks often work with premium brands, leading to better ad quality and higher CPMs. AdSense, on the other hand, is open to all advertisers, including lower-paying ones.
5. Ad Customization & User Experience – Premium networks offer more control over ad placements and formats, reducing intrusive ads and improving user experience, unlike AdSense’s standard ad placements.
6. Revenue Share & Payment Terms – While AdSense takes a significant revenue share, premium networks often offer better revenue splits, leading to higher earnings for publishers.

For maximum monetization, websites with high traffic should consider premium networks over AdSense.