AdWords gone over budget
by @RodneyUK (186), 2 years ago
Does anyone tend to find their search campaign going over their daily budget?
I've set a daily budget of $5 and on day 3, total spend is already more than 3 times this. 2 additional clicks have shot the budget and CPC up.
Is this normal?
by @ms (4326), 2 years ago
Normal. Some days can go over budget but average daily spend should be <= your max daily budget.
by @deshpremi (95), 2 years ago
It is normal. Sometimes Google spends more than the daily set budget, Google does this when it finds more chances of conversion.
by @binayjha (5694), 2 years ago
It's normal with Google.
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