RodneyUK

AdWords gone over budget

by @RodneyUK (158), 1 year ago

Does anyone tend to find their search campaign going over their daily budget?

I've set a daily budget of $5 and on day 3, total spend is already more than 3 times this. 2 additional clicks have shot the budget and CPC up.

Is this normal?

686 Views
0 Upvotes
3 Replies
3 Users
Sort replies:
ms
by @ms (3855), 1 year ago

Normal. Some days can go over budget but average daily spend should be <= your max daily budget.

deshpremi
by @deshpremi (95), 1 year ago

It is normal. Sometimes Google spends more than the daily set budget, Google does this when it finds more chances of conversion.

binayjha
by @binayjha (4684), 1 year ago

It's normal with Google.

Join the forum to unlock true power of SEO community

You're welcome to become part of SEO Forum community. Register for free, learn and contribute.

Log In Sign up