Thank you for the reference @ms

The best for real people

Never count number of keywords I use in my articles. Also never count keyword density and old stuff that doesn't make sense anymore. Your best bet is to focus on your content. Make sure it's the best!

I understand use cases for nofollow, sponsored and ugc. But I see sites mostly on WP utilising combinations of mentioned and even all of them. It makes me wonder if they doesn't contradict others.

According to moz

• sponsored is for paid and sponsored links
• ugc is for user generated content
• and nofollow is catch-all for all links that you don't trust

Should we combine them? For example blog with comments allowing URLs. Should I use

rel="external nofollow ugc"

or just

rel="ugc"