AI will significantly shape SEO in the coming years by enhancing content creation and improving user experiences through personalized interactions. As search engines refine their algorithms, understanding context and user intent will become paramount, shifting focus from keywords to topics. Voice search optimization will gain importance, requiring natural language alignment in content. AI will also automate routine SEO tasks, allowing professionals to concentrate on strategic initiatives. Additionally, advancements in image and video recognition will impact multimedia indexing. Overall, SEO will evolve to be more dynamic and user-centric, with AI driving content strategies and search performance.