Hi, A client has a domain name that doesn't look very professional like example.paris The head manager seems to want to change it to a .com

But it has a lot of backlinks redirecting to it and ranks pretty high in google. It has a lot of organic trafic and sales thanks to that. Would it be a bad idea to change the domain name and therefore loose all this visibility and website traffic?

Is there a way to change the domain name while keeping the authority of the website and backlinks ?

Thanks in advance guys, I am really unsure about what to tell them and what the right move is...

Oh like spot the issues? Like content? Or more structure problems with the website?

Hey guys,

I wondered what you guys looked for when hired to do someone's SEO. I have my own little process and things I check when asked to help someone's website, but everyone is different so I am curious.

So, what is your little checklist of things you check when looking at a website?

I guess I was mistaken in one way, a high Authority score does not mean that you will rank higher is that correct? I am still confused with why the competitor 1 arrives in first position, it has lower quality backlinks, no content on it (just presenting the business), the competitor 2 should be ahead by all metrics on my book. But maybe they got a crazy high bounce rate who knows. The third one makes sense tho cause a lot of shitty backlinks.

I have the same question actually, I created some backlinks but in my SEO tools, they don't seem to appear, how long does it take for Google to spot them?

Hey everyone, I am trying to help some people with their website ranking. The problem is when I look at their top competitors, their rankings don't really make sense.

The number 1 ranked competitor has an authority score of 13/100 with 40 backlinks, only one of them has an authority score of 54, and the rest is below 20... 6.5k visits a month

The competitor number 2 has an AS of 22/100 with 119 backlinks of general better quality 17k monthly visits

The competitor number 3 has an AD of 33/100, with 8k backlinks, some good ones but a lot aren't as great. A 3k monthly visit.

Why isn't the page with 8k backlinks with a AS of 33 not number 1? Or the #2 with a lot of traffic, a higher AS (22), more backlinks, with better quality backlinks ? Why doesn't the ranking makes sense?