Yes, unfortunately, your link will not be in the top if you do not use the services of the CEO. You will definitely need a high-quality backlink that SEO makes it possible for you to generate a fast user-friendly website that will rank in the first page of search engines. This will help bring in qualified customers and increase sales eventually. What is a CEO and how does it work? One of the major benefits of SEO is that it is a marketing strategy that is inbound.