Congrats on launching your new website! SEO is a great way to improve your website's visibility and attract more visitors. The first step is to conduct keyword research to identify the search terms that your target audience is using. Then, optimize your website's meta tags and descriptions with those keywords. Since you're using the Shopify system, several SEO apps can help you with this process. Additionally, ensuring that your website is mobile-friendly and has fast loading times is important. For more in-depth guidance on SEO and digital marketing, I recommend checking out BizPedia.co. They offer a wide range of resources and tools to help you improve your website's SEO and online presence. Good luck with your new venture!